The full report
According to Edvido's analysis of 891 content marketing agencies listed on Edvido (October 2026), the median minimum project size is $5,000. 38.3% of firms that publish a minimum accept projects from $1,000, while 28% start at $10,000 or more.
This guide uses Edvido's own listing data, not survey estimates. The sample is every firm on Edvido's global directory pages whose profile lists Content Marketing as a service line, counted once. Every number below comes from the downloadable dataset and is explained in the methodology section.
Key findings
- 665 of 891 firms (74.6%) publish a minimum project size.
- 5.9% require $25,000 or more to start a project.
- 38.1% are small teams of 2-9 people.
- Highest share of $10,000+ minimums: United Kingdom (43.6%, n=117). Highest share of $1,000 minimums: Australia (45.8%, n=24).
- Minimums rise with team size: 16.7% of 2-9-person teams start at $10,000+, against 31.9% of 50-249-person teams.
How much do content marketing agencies charge? Minimum project sizes
Share of the 665 content marketing agencies that publish a minimum project size, by band.
| Minimum project size | Share of firms |
|---|---|
| $1,000 or less | 38.3% |
| $1,500 – $4,999 | 0.2% |
| $5,000 – $9,999 | 33.5% |
| $10,000 – $24,999 | 22.1% |
| $25,000 – $49,999 | 4.1% |
| $50,000 or more | 1.8% |
Content Marketing Agency pricing by country
Countries with at least 20 firms publishing a minimum. Percentages are shares of firms with a published minimum; “Start at $1k” = minimum of $1,000; “Small teams” = share of listed firms with 2-9 people.
| Country | Firms listed | With a minimum | Median minimum | Start at $1k | $10k+ minimum | $25k+ minimum | Small teams |
|---|---|---|---|---|---|---|---|
| United States | 272 | 214 | $5,000 | 34.1% | 30.8% | 10.7% | 35.7% |
| United Kingdom | 156 | 117 | $5,000 | 35% | 43.6% | 1.7% | 43.2% |
| Germany | 40 | 30 | $5,000 | 26.7% | 23.3% | 6.7% | 30% |
| Canada | 39 | 30 | $5,000 | 43.3% | 26.7% | 10% | 46.2% |
| Australia | 33 | 24 | $3,500 | 45.8% | 12.5% | 0% | 37.5% |
Pricing by region
| Region | Firms listed | With a minimum | Median minimum | Start at $1k | $10k+ minimum |
|---|---|---|---|---|---|
| North America | 311 | 244 | $5,000 | 35.2% | 30.3% |
| UK & Ireland | 165 | 124 | $5,000 | 33.9% | 41.9% |
| Western Europe & Nordics | 161 | 126 | $5,000 | 29.4% | 23.8% |
| South & Southeast Asia | 57 | 44 | $1,000 | 59.1% | 22.7% |
| Middle East & Africa | 53 | 33 | $1,000 | 60.6% | 12.1% |
| Central & Eastern Europe | 48 | 37 | $1,000 | 64.9% | 13.5% |
| Australia & New Zealand | 35 | 26 | $3,500 | 46.2% | 11.5% |
Does team size change the price?
Larger teams usually set higher minimums: they carry more overhead and target bigger budgets.
| Team size | Firms with a minimum | Median minimum | Start at $1k | $10k+ minimum |
|---|---|---|---|---|
| 2-9 people | 264 | $1,000 | 51.1% | 16.7% |
| 10-49 people | 315 | $5,000 | 31.7% | 34% |
| 50-249 people | 69 | $5,000 | 27.5% | 31.9% |
Content Marketing Agency pricing by city
City pages with at least 10 firms publishing a minimum, highest median first. Each city is a small sample: use it as a direction, not a quote.
| City | Country | With a minimum | Median minimum | Start at $1k | $10k+ minimum |
|---|---|---|---|---|---|
| Los Angeles | United States | 10 | $10,000 | 20% | 60% |
| Leeds | United Kingdom | 13 | $10,000 | 38.5% | 53.8% |
| Liverpool | United Kingdom | 10 | $7,500 | 30% | 50% |
| San Francisco | United States | 12 | $5,000 | 16.7% | 41.7% |
| Berlin | Germany | 10 | $5,000 | 20% | 40% |
| Washington D.C. | United States | 10 | $5,000 | 40% | 40% |
| Philadelphia | United States | 14 | $5,000 | 35.7% | 35.7% |
| Bangkok | Thailand | 13 | $5,000 | 46.2% | 30.8% |
| Bournemouth | United Kingdom | 10 | $5,000 | 30% | 30% |
| Cleveland | United States | 10 | $5,000 | 20% | 30% |
| Portland | United States | 10 | $5,000 | 30% | 30% |
| Brussels | Belgium | 10 | $5,000 | 30% | 20% |
| Hamburg | Germany | 12 | $5,000 | 33.3% | 16.7% |
| Helsinki | Finland | 11 | $5,000 | 45.5% | 9.1% |
| Sacramento | United States | 11 | $5,000 | 45.5% | 9.1% |
What drives the cost of content marketing
The minimum project size tells you where an agency starts. The final quote depends on scope:
- Volume and format: blog articles, long-form guides, video and social content are priced differently.
- Research depth: subject-matter interviews and original data cost more than rewriting.
- Distribution: SEO optimisation, newsletters and paid promotion are often separate lines.
- Retainer length: monthly programmes are priced differently from one-off pieces.
How to get an accurate quote
Compare quotes on the same written scope, ask what is excluded, and check whether the team that pitches is the team that delivers. Edvido is a digital smart platform designed to connect businesses with service providers in digital marketing, advertising and software. Send your brief, get matched right away, completely free: you are introduced to 4-5 agencies and compare their proposals side by side.
Browse all content marketing agencies or compare agencies on Edvido. For a wider view across categories, read Digital marketing agency pricing: what the data shows.
Methodology and data
- Firms listed on 139 Edvido global city pages (any category) whose public directory profile lists Content Marketing as a service line, collected from the public listing API on 2026-10-21. Edvido has no separate city pages for content marketing agencies.
- One record per firm (by website, else name); a firm listed in several cities or categories is counted once.
- Minimum project size as published in the firm's public B2B directory profile (such as Clutch and Sortlist), in USD (e.g. "$5,000+"). Firms without a published minimum are excluded from price statistics.
- Country of the Edvido city page the firm is listed on.
- Countries, regions and team-size groups with fewer than 20 firms publishing a minimum are not shown; city rows need at least 10 and are small samples.
- Median of the published minimum project sizes (band lower bounds).
Download: Content Marketing Agency Pricing Data 2026 — minimum project sizes of 891 content marketing agencies (JSON). Snapshot date: 2026-10-21. Licence: CC BY 4.0 — cite as: Edvido, Content Marketing Agency Pricing Data 2026 (https://www.edvido.com/content-marketing-agencies/pricing).
Frequently asked questions
How much do content marketing agencies charge in 2026?
Across 665 content marketing agencies on Edvido that publish a minimum project size, the median minimum is $5,000. 38.3% start at $1,000 and 28% at $10,000 or more.
Which country has the most affordable content marketing agencies?
Among countries with at least 20 firms publishing a minimum, Australia has the highest share of firms starting at $1,000 (45.8%). Price alone does not show quality: compare portfolios and scope.
Do bigger content marketing agencies cost more?
Yes, on average. 16.7% of 2-9-person teams set a minimum of $10,000 or more, compared with 31.9% of 50-249-person teams.
What affects the price of content marketing?
Volume and format: blog articles, long-form guides, video and social content are priced differently. Research depth: subject-matter interviews and original data cost more than rewriting. Distribution: SEO optimisation, newsletters and paid promotion are often separate lines.
Where does this data come from?
From Edvido's global listing pages (October 2026): firms whose public profile lists Content Marketing as a service. Minimum project sizes are the values firms publish in their public B2B directory profiles (such as Clutch and Sortlist). The full dataset can be downloaded as JSON from this page.
How can I get quotes from several agencies?
Send your brief on Edvido, get matched right away, completely free. You are introduced to 4-5 agencies and compare their proposals on the same scope.
