{
 "name": "Identité visuelle : données tarifaires 2026 — budgets minimums de 1 282 agences d'identité visuelle et de branding",
 "description": "Budget minimum par projet et taille d'équipe des agences d'identité visuelle et de branding référencés dans les annuaires mondiaux d'Edvido, par pays, région et taille d'équipe. Instantané du 2026-10-21.",
 "url": "https://www.edvido.com/fr/identite-visuelle/pricing",
 "distribution": "https://www.edvido.com/data/pricing/fr/identite-visuelle.json",
 "date_published": "2026-10-21",
 "creator": "Edvido (edvido.com)",
 "license": "CC BY 4.0 — citer : Edvido, Identité visuelle : données tarifaires 2026 (https://www.edvido.com/fr/identite-visuelle/pricing)",
 "category": "identite-visuelle",
 "source_category": "branding-agencies",
 "lang": "fr",
 "noun": "agences d'identité visuelle et de branding",
 "title": "Identité visuelle",
 "methodology": {
  "population": "Prestataires référencés sur 142 pages-villes mondiales d'Edvido (toutes catégories) dont le profil public mentionne la ligne de service « Branding », collectés via l'API publique le 2026-10-21.",
  "deduplication": "Un enregistrement par prestataire (site web, sinon nom) : un prestataire présent dans plusieurs villes est compté une fois.",
  "price_field": "Budget minimum par projet tel que publié dans le profil public du prestataire sur des annuaires B2B (comme Clutch et Sortlist), en dollars US (ex. « 5 000 $+ »). Les prestataires sans minimum publié sont exclus des statistiques de prix.",
  "country": "Pays de la page-ville Edvido sur laquelle le prestataire est référencé.",
  "minimum_sample": "Les pays, régions et tailles d'équipe comptant moins de 20 prestataires avec un minimum publié ne sont pas affichés ; la France est affichée à partir de 10 (petit échantillon).",
  "median": "Médiane des budgets minimums publiés (bornes basses des tranches)."
 },
 "summary": {
  "firms": 1282,
  "city_pages": 142,
  "firms_with_price": 894,
  "price_disclosure_pct": 69.7,
  "n": 894,
  "median_usd": 5000.0,
  "share_le_1k": 21.5,
  "share_ge_10k": 41.6,
  "share_ge_25k": 8.2,
  "team_size_pct": {
   "2 - 9": 40.8,
   "10 - 49": 42.3,
   "50 - 249": 12.6,
   "250 - 999": 2.9,
   "1,000 - 9,999": 1.1,
   "10,000+": 0.3
  },
  "team_size_n": 1268
 },
 "min_project_buckets_pct": {
  "$1,000 or less": 21.5,
  "$1,500 – $4,999": 0.0,
  "$5,000 – $9,999": 36.9,
  "$10,000 – $24,999": 33.4,
  "$25,000 – $49,999": 5.7,
  "$50,000 or more": 2.5
 },
 "countries": [
  {
   "country": "États-Unis",
   "firms": 346,
   "n": 255,
   "median_usd": 5000,
   "share_le_1k": 15.7,
   "share_ge_10k": 45.5,
   "share_ge_25k": 16.9,
   "small_team_pct": 37.9
  },
  {
   "country": "Royaume-Uni",
   "firms": 224,
   "n": 167,
   "median_usd": 10000,
   "share_le_1k": 14.4,
   "share_ge_10k": 70.7,
   "share_ge_25k": 2.4,
   "small_team_pct": 49.8
  },
  {
   "country": "Canada",
   "firms": 61,
   "n": 44,
   "median_usd": 5000.0,
   "share_le_1k": 27.3,
   "share_ge_10k": 36.4,
   "share_ge_25k": 6.8,
   "small_team_pct": 48.3
  },
  {
   "country": "Australie",
   "firms": 60,
   "n": 46,
   "median_usd": 5000.0,
   "share_le_1k": 28.3,
   "share_ge_10k": 34.8,
   "share_ge_25k": 15.2,
   "small_team_pct": 47.5
  },
  {
   "country": "Allemagne",
   "firms": 42,
   "n": 35,
   "median_usd": 5000,
   "share_le_1k": 11.4,
   "share_ge_10k": 25.7,
   "share_ge_25k": 8.6,
   "small_team_pct": 34.1
  },
  {
   "country": "Espagne",
   "firms": 30,
   "n": 20,
   "median_usd": 5000.0,
   "share_le_1k": 15.0,
   "share_ge_10k": 15.0,
   "share_ge_25k": 0.0,
   "small_team_pct": 36.7
  }
 ],
 "regions": [
  {
   "region": "Amérique du Nord",
   "firms": 407,
   "n": 299,
   "median_usd": 5000,
   "share_le_1k": 17.4,
   "share_ge_10k": 44.1,
   "share_ge_25k": 15.4
  },
  {
   "region": "Europe de l'Ouest et pays nordiques",
   "firms": 244,
   "n": 184,
   "median_usd": 5000.0,
   "share_le_1k": 14.1,
   "share_ge_10k": 31.5,
   "share_ge_25k": 3.8
  },
  {
   "region": "Royaume-Uni et Irlande",
   "firms": 236,
   "n": 176,
   "median_usd": 10000.0,
   "share_le_1k": 14.2,
   "share_ge_10k": 68.2,
   "share_ge_25k": 2.3
  },
  {
   "region": "Moyen-Orient et Afrique",
   "firms": 81,
   "n": 37,
   "median_usd": 5000,
   "share_le_1k": 48.6,
   "share_ge_10k": 16.2,
   "share_ge_25k": 0.0
  },
  {
   "region": "Europe centrale et de l'Est",
   "firms": 73,
   "n": 59,
   "median_usd": 5000,
   "share_le_1k": 37.3,
   "share_ge_10k": 27.1,
   "share_ge_25k": 5.1
  },
  {
   "region": "Asie du Sud et du Sud-Est",
   "firms": 72,
   "n": 50,
   "median_usd": 5000.0,
   "share_le_1k": 48.0,
   "share_ge_10k": 22.0,
   "share_ge_25k": 8.0
  },
  {
   "region": "Australie et Nouvelle-Zélande",
   "firms": 70,
   "n": 53,
   "median_usd": 5000,
   "share_le_1k": 30.2,
   "share_ge_10k": 32.1,
   "share_ge_25k": 15.1
  }
 ],
 "by_team_size": [
  {
   "team_size": "2 - 9",
   "n": 348,
   "median_usd": 5000.0,
   "share_le_1k": 30.5,
   "share_ge_10k": 31.6,
   "share_ge_25k": 3.2
  },
  {
   "team_size": "10 - 49",
   "n": 376,
   "median_usd": 5000.0,
   "share_le_1k": 18.6,
   "share_ge_10k": 46.5,
   "share_ge_25k": 13.0
  },
  {
   "team_size": "50 - 249",
   "n": 118,
   "median_usd": 10000.0,
   "share_le_1k": 8.5,
   "share_ge_10k": 50.8,
   "share_ge_25k": 6.8
  },
  {
   "team_size": "250 - 999",
   "n": 28,
   "median_usd": 10000.0,
   "share_le_1k": 7.1,
   "share_ge_10k": 60.7,
   "share_ge_25k": 3.6
  }
 ],
 "cities": [
  {
   "city": "Bournemouth",
   "country": "Royaume-Uni",
   "url": null,
   "n": 16,
   "median_usd": 10000.0,
   "share_le_1k": 12.5,
   "share_ge_10k": 87.5,
   "share_ge_25k": 12.5
  },
  {
   "city": "Leeds",
   "country": "Royaume-Uni",
   "url": null,
   "n": 14,
   "median_usd": 10000.0,
   "share_le_1k": 7.1,
   "share_ge_10k": 78.6,
   "share_ge_25k": 0.0
  },
  {
   "city": "Philadelphia",
   "country": "États-Unis",
   "url": null,
   "n": 14,
   "median_usd": 10000.0,
   "share_le_1k": 0.0,
   "share_ge_10k": 78.6,
   "share_ge_25k": 14.3
  },
  {
   "city": "Portland",
   "country": "États-Unis",
   "url": null,
   "n": 12,
   "median_usd": 10000.0,
   "share_le_1k": 8.3,
   "share_ge_10k": 75.0,
   "share_ge_25k": 25.0
  },
  {
   "city": "Glasgow",
   "country": "Royaume-Uni",
   "url": null,
   "n": 11,
   "median_usd": 10000,
   "share_le_1k": 18.2,
   "share_ge_10k": 72.7,
   "share_ge_25k": 0.0
  },
  {
   "city": "San Diego",
   "country": "États-Unis",
   "url": null,
   "n": 11,
   "median_usd": 10000,
   "share_le_1k": 0.0,
   "share_ge_10k": 72.7,
   "share_ge_25k": 27.3
  },
  {
   "city": "Amsterdam",
   "country": "Pays-Bas",
   "url": null,
   "n": 10,
   "median_usd": 10000.0,
   "share_le_1k": 10.0,
   "share_ge_10k": 70.0,
   "share_ge_25k": 10.0
  },
  {
   "city": "Washington D.C.",
   "country": "États-Unis",
   "url": null,
   "n": 13,
   "median_usd": 10000,
   "share_le_1k": 7.7,
   "share_ge_10k": 69.2,
   "share_ge_25k": 30.8
  },
  {
   "city": "Manchester",
   "country": "Royaume-Uni",
   "url": null,
   "n": 15,
   "median_usd": 10000,
   "share_le_1k": 13.3,
   "share_ge_10k": 66.7,
   "share_ge_25k": 0.0
  },
  {
   "city": "San Francisco",
   "country": "États-Unis",
   "url": null,
   "n": 14,
   "median_usd": 10000.0,
   "share_le_1k": 0.0,
   "share_ge_10k": 64.3,
   "share_ge_25k": 35.7
  },
  {
   "city": "Liverpool",
   "country": "Royaume-Uni",
   "url": null,
   "n": 11,
   "median_usd": 10000,
   "share_le_1k": 9.1,
   "share_ge_10k": 54.5,
   "share_ge_25k": 0.0
  },
  {
   "city": "Athens",
   "country": "Grèce",
   "url": null,
   "n": 10,
   "median_usd": 7500.0,
   "share_le_1k": 30.0,
   "share_ge_10k": 50.0,
   "share_ge_25k": 10.0
  },
  {
   "city": "Nashville",
   "country": "États-Unis",
   "url": null,
   "n": 12,
   "median_usd": 7500.0,
   "share_le_1k": 0.0,
   "share_ge_10k": 50.0,
   "share_ge_25k": 8.3
  },
  {
   "city": "Paris",
   "country": "France",
   "url": null,
   "n": 14,
   "median_usd": 7500.0,
   "share_le_1k": 0.0,
   "share_ge_10k": 50.0,
   "share_ge_25k": 0.0
  },
  {
   "city": "Dallas",
   "country": "États-Unis",
   "url": null,
   "n": 10,
   "median_usd": 5000.0,
   "share_le_1k": 20.0,
   "share_ge_10k": 40.0,
   "share_ge_25k": 10.0
  },
  {
   "city": "Seattle",
   "country": "États-Unis",
   "url": null,
   "n": 10,
   "median_usd": 5000.0,
   "share_le_1k": 20.0,
   "share_ge_10k": 40.0,
   "share_ge_25k": 10.0
  },
  {
   "city": "Vancouver",
   "country": "Canada",
   "url": null,
   "n": 15,
   "median_usd": 5000,
   "share_le_1k": 33.3,
   "share_ge_10k": 40.0,
   "share_ge_25k": 13.3
  },
  {
   "city": "Helsinki",
   "country": "Finlande",
   "url": null,
   "n": 11,
   "median_usd": 5000,
   "share_le_1k": 18.2,
   "share_ge_10k": 36.4,
   "share_ge_25k": 0.0
  },
  {
   "city": "Berlin",
   "country": "Allemagne",
   "url": null,
   "n": 16,
   "median_usd": 5000.0,
   "share_le_1k": 6.2,
   "share_ge_10k": 31.2,
   "share_ge_25k": 12.5
  },
  {
   "city": "Detroit",
   "country": "États-Unis",
   "url": null,
   "n": 16,
   "median_usd": 5000.0,
   "share_le_1k": 6.2,
   "share_ge_10k": 31.2,
   "share_ge_25k": 12.5
  },
  {
   "city": "Brussels",
   "country": "Belgique",
   "url": null,
   "n": 15,
   "median_usd": 5000,
   "share_le_1k": 20.0,
   "share_ge_10k": 26.7,
   "share_ge_25k": 6.7
  },
  {
   "city": "Barcelona",
   "country": "Espagne",
   "url": null,
   "n": 12,
   "median_usd": 5000.0,
   "share_le_1k": 8.3,
   "share_ge_10k": 25.0,
   "share_ge_25k": 0.0
  },
  {
   "city": "Copenhagen",
   "country": "Danemark",
   "url": null,
   "n": 13,
   "median_usd": 5000,
   "share_le_1k": 23.1,
   "share_ge_10k": 23.1,
   "share_ge_25k": 0.0
  },
  {
   "city": "Prague",
   "country": "Tchéquie",
   "url": null,
   "n": 13,
   "median_usd": 5000,
   "share_le_1k": 46.2,
   "share_ge_10k": 23.1,
   "share_ge_25k": 0.0
  },
  {
   "city": "Vienna",
   "country": "Autriche",
   "url": null,
   "n": 10,
   "median_usd": 5000.0,
   "share_le_1k": 30.0,
   "share_ge_10k": 20.0,
   "share_ge_25k": 0.0
  },
  {
   "city": "Sacramento",
   "country": "États-Unis",
   "url": null,
   "n": 11,
   "median_usd": 5000,
   "share_le_1k": 36.4,
   "share_ge_10k": 18.2,
   "share_ge_25k": 0.0
  },
  {
   "city": "Stockholm",
   "country": "Suède",
   "url": null,
   "n": 11,
   "median_usd": 5000,
   "share_le_1k": 9.1,
   "share_ge_10k": 9.1,
   "share_ge_25k": 0.0
  },
  {
   "city": "Houston",
   "country": "États-Unis",
   "url": null,
   "n": 12,
   "median_usd": 5000.0,
   "share_le_1k": 41.7,
   "share_ge_10k": 8.3,
   "share_ge_25k": 8.3
  },
  {
   "city": "Miami",
   "country": "États-Unis",
   "url": null,
   "n": 13,
   "median_usd": 5000,
   "share_le_1k": 46.2,
   "share_ge_10k": 7.7,
   "share_ge_25k": 7.7
  },
  {
   "city": "New Delhi",
   "country": "Inde",
   "url": null,
   "n": 12,
   "median_usd": 3000.0,
   "share_le_1k": 50.0,
   "share_ge_10k": 16.7,
   "share_ge_25k": 8.3
  },
  {
   "city": "Hồ Chí Minh",
   "country": "Viêt Nam",
   "url": null,
   "n": 11,
   "median_usd": 1000,
   "share_le_1k": 54.5,
   "share_ge_10k": 27.3,
   "share_ge_25k": 0.0
  }
 ],
 "france": {
  "firms": 20,
  "n": 14,
  "median_usd": 7500.0,
  "share_le_1k": 0.0,
  "share_ge_10k": 50.0,
  "share_ge_25k": 0.0
 }
}