{"name":"Edvido Agency Index: PR agencies in Sofia","paidPlansExcluded":0,"description":"Open-methodology scores (0-100) from publicly verifiable signals. Not a measure of the quality of work; positions are not for sale; Edvido membership does not affect scores. Unverified items score 0 and are not negative findings.","methodology":"https://www.edvido.com/agency-index/methodology","page":"https://www.edvido.com/pr-agencies/sofia","language":"en","license":"https://creativecommons.org/licenses/by/4.0/","generatedAt":"2026-10-14","methodVersion":"0.1-pilot","weights":[{"key":"info","name":"Information transparency","max":20},{"key":"pricing","name":"Price transparency","max":15},{"key":"proof","name":"Portfolio & proof of work","max":20},{"key":"reputation","name":"Public reputation","max":20},{"key":"contact","name":"Communication & accessibility","max":10},{"key":"visibility","name":"Digital & AI visibility","max":15}],"agencies":[{"rank":1,"name":"Ardency Consulting","score":52,"website":"http://ardencyconsulting.com/","notRankedReason":null,"checked":"2026-10-14","categories":[{"key":"info","name":"Information transparency","max":20,"points":17},{"key":"pricing","name":"Price transparency","max":15,"points":0},{"key":"proof","name":"Portfolio & proof of work","max":20,"points":20},{"key":"reputation","name":"Public reputation","max":20,"points":0},{"key":"contact","name":"Communication & accessibility","max":10,"points":10},{"key":"visibility","name":"Digital & AI visibility","max":15,"points":5}],"criteria":{"info":[{"key":"https","label":"Secure website (HTTPS)","max":3,"points":3,"status":"yes","evidence":"s1","note":""},{"key":"about","label":"About page published","max":4,"points":4,"status":"yes","evidence":"s2","note":""},{"key":"team","label":"Team or founders named","max":4,"points":4,"status":"yes","evidence":"s3","note":""},{"key":"services","label":"Service list published","max":3,"points":3,"status":"yes","evidence":"s6","note":""},{"key":"address","label":"Physical address published","max":3,"points":0,"status":"no","evidence":"s5","note":""},{"key":"phone","label":"Phone or email published","max":3,"points":3,"status":"yes","evidence":"s5","note":""}],"pricing":[{"key":"pricing_page","label":"Pricing or packages page","max":8,"points":0,"status":"no","evidence":"s1","note":""},{"key":"price_figure","label":"At least one price published","max":7,"points":0,"status":"no","evidence":"s1","note":""}],"proof":[{"key":"portfolio","label":"Portfolio or work page","max":8,"points":8,"status":"yes","evidence":"s4","note":""},{"key":"cases","label":"Case studies with results","max":6,"points":6,"status":"yes","evidence":"s4","note":""},{"key":"clients","label":"Named clients or testimonials","max":6,"points":6,"status":"yes","evidence":"s1","note":""}],"reputation":[{"key":"google_rating","label":"Google rating (Bayesian-adjusted)","max":10,"points":0,"status":"unknown","evidence":null,"note":"Not yet collected in this pilot"},{"key":"google_volume","label":"Google review volume","max":5,"points":0,"status":"unknown","evidence":null,"note":"Not yet collected in this pilot"},{"key":"review_recency","label":"Recent reviews (last 12 months)","max":5,"points":0,"status":"unknown","evidence":null,"note":"Not yet collected in this pilot"}],"contact":[{"key":"contact_page","label":"Contact page or form","max":4,"points":4,"status":"yes","evidence":"s5","note":""},{"key":"english","label":"English-language website","max":3,"points":3,"status":"yes","evidence":"s1","note":""},{"key":"chat","label":"Instant channel (WhatsApp / chat)","max":3,"points":3,"status":"yes","evidence":"s1","note":""}],"visibility":[{"key":"schema","label":"Organization structured data on website","max":5,"points":5,"status":"yes","evidence":"s1","note":""},{"key":"ai_mentions","label":"Named by AI assistants for local queries","max":10,"points":0,"status":"unknown","evidence":null,"note":"Not yet measured in this pilot"}]},"sources":[{"id":"s1","url":"https://ardencyconsulting.com/","supports":"Homepage","accessed":"2026-10-14"},{"id":"s2","url":"https://ardencyconsulting.com/about-ardency-consulting-pr-and-marketing-agency/","supports":"About page","accessed":"2026-10-14"},{"id":"s3","url":"https://ardencyconsulting.com/2019/09/21/content-marketing-and-thought-leadership-of-the-b2b-firm-how-to-plan-strategically/","supports":"Team page","accessed":"2026-10-14"},{"id":"s4","url":"https://ardencyconsulting.com/marketing-and-pr-agency-ardency-consulting-references/","supports":"Portfolio page","accessed":"2026-10-14"},{"id":"s5","url":"https://ardencyconsulting.com/contact-pr-agency-ardency-consulting/","supports":"Contact page","accessed":"2026-10-14"},{"id":"s6","url":"https://ardencyconsulting.com/marketing-and-public-relations-communications-services/","supports":"Services page","accessed":"2026-10-14"}],"unverified":["Google rating (Bayesian-adjusted)","Google review volume","Recent reviews (last 12 months)","Named by AI assistants for local queries"],"url":"https://www.edvido.com/pr-agencies/sofia#ardency-consulting"},{"rank":2,"name":"d:istinkt","score":43,"website":"http://www.distinkt.bg","notRankedReason":null,"checked":"2026-10-14","categories":[{"key":"info","name":"Information transparency","max":20,"points":20},{"key":"pricing","name":"Price transparency","max":15,"points":0},{"key":"proof","name":"Portfolio & proof of work","max":20,"points":20},{"key":"reputation","name":"Public reputation","max":20,"points":0},{"key":"contact","name":"Communication & accessibility","max":10,"points":3},{"key":"visibility","name":"Digital & AI visibility","max":15,"points":0}],"criteria":{"info":[{"key":"https","label":"Secure website (HTTPS)","max":3,"points":3,"status":"yes","evidence":"s1","note":""},{"key":"about","label":"About page published","max":4,"points":4,"status":"yes","evidence":"s2","note":""},{"key":"team","label":"Team or founders named","max":4,"points":4,"status":"yes","evidence":"s2","note":""},{"key":"services","label":"Service list published","max":3,"points":3,"status":"yes","evidence":"s4","note":""},{"key":"address","label":"Physical address published","max":3,"points":3,"status":"yes","evidence":"s1","note":""},{"key":"phone","label":"Phone or email published","max":3,"points":3,"status":"yes","evidence":"s1","note":""}],"pricing":[{"key":"pricing_page","label":"Pricing or packages page","max":8,"points":0,"status":"no","evidence":"s1","note":""},{"key":"price_figure","label":"At least one price published","max":7,"points":0,"status":"no","evidence":"s1","note":""}],"proof":[{"key":"portfolio","label":"Portfolio or work page","max":8,"points":8,"status":"yes","evidence":"s3","note":""},{"key":"cases","label":"Case studies with results","max":6,"points":6,"status":"yes","evidence":"s3","note":""},{"key":"clients","label":"Named clients or testimonials","max":6,"points":6,"status":"yes","evidence":"s1","note":""}],"reputation":[{"key":"google_rating","label":"Google rating (Bayesian-adjusted)","max":10,"points":0,"status":"unknown","evidence":null,"note":"Not yet collected in this pilot"},{"key":"google_volume","label":"Google review volume","max":5,"points":0,"status":"unknown","evidence":null,"note":"Not yet collected in this pilot"},{"key":"review_recency","label":"Recent reviews (last 12 months)","max":5,"points":0,"status":"unknown","evidence":null,"note":"Not yet collected in this pilot"}],"contact":[{"key":"contact_page","label":"Contact page or form","max":4,"points":0,"status":"no","evidence":"s1","note":""},{"key":"english","label":"English-language website","max":3,"points":3,"status":"yes","evidence":"s1","note":""},{"key":"chat","label":"Instant channel (WhatsApp / chat)","max":3,"points":0,"status":"no","evidence":"s1","note":""}],"visibility":[{"key":"schema","label":"Organization structured data on website","max":5,"points":0,"status":"no","evidence":"s1","note":""},{"key":"ai_mentions","label":"Named by AI assistants for local queries","max":10,"points":0,"status":"unknown","evidence":null,"note":"Not yet measured in this pilot"}]},"sources":[{"id":"s1","url":"https://distinkt.bg/","supports":"Homepage","accessed":"2026-10-14"},{"id":"s2","url":"https://distinkt.bg/about","supports":"About page","accessed":"2026-10-14"},{"id":"s3","url":"https://distinkt.bg/work","supports":"Portfolio page","accessed":"2026-10-14"},{"id":"s4","url":"https://distinkt.bg/services","supports":"Services page","accessed":"2026-10-14"}],"unverified":["Google rating (Bayesian-adjusted)","Google review volume","Recent reviews (last 12 months)","Named by AI assistants for local queries"],"url":"https://www.edvido.com/pr-agencies/sofia#d-istinkt"},{"rank":2,"name":"Gobox","score":43,"website":"http://www.gobox.bg/","notRankedReason":null,"checked":"2026-10-14","categories":[{"key":"info","name":"Information transparency","max":20,"points":16},{"key":"pricing","name":"Price transparency","max":15,"points":7},{"key":"proof","name":"Portfolio & proof of work","max":20,"points":12},{"key":"reputation","name":"Public reputation","max":20,"points":0},{"key":"contact","name":"Communication & accessibility","max":10,"points":3},{"key":"visibility","name":"Digital & AI visibility","max":15,"points":5}],"criteria":{"info":[{"key":"https","label":"Secure website (HTTPS)","max":3,"points":3,"status":"yes","evidence":"s1","note":""},{"key":"about","label":"About page published","max":4,"points":0,"status":"no","evidence":"s1","note":""},{"key":"team","label":"Team or founders named","max":4,"points":4,"status":"yes","evidence":"s1","note":""},{"key":"services","label":"Service list published","max":3,"points":3,"status":"yes","evidence":"s1","note":""},{"key":"address","label":"Physical address published","max":3,"points":3,"status":"yes","evidence":"s1","note":""},{"key":"phone","label":"Phone or email published","max":3,"points":3,"status":"yes","evidence":"s1","note":""}],"pricing":[{"key":"pricing_page","label":"Pricing or packages page","max":8,"points":0,"status":"no","evidence":"s1","note":""},{"key":"price_figure","label":"At least one price published","max":7,"points":7,"status":"yes","evidence":"s1","note":""}],"proof":[{"key":"portfolio","label":"Portfolio or work page","max":8,"points":0,"status":"no","evidence":"s1","note":""},{"key":"cases","label":"Case studies with results","max":6,"points":6,"status":"yes","evidence":"s1","note":""},{"key":"clients","label":"Named clients or testimonials","max":6,"points":6,"status":"yes","evidence":"s1","note":""}],"reputation":[{"key":"google_rating","label":"Google rating (Bayesian-adjusted)","max":10,"points":0,"status":"unknown","evidence":null,"note":"Not yet collected in this pilot"},{"key":"google_volume","label":"Google review volume","max":5,"points":0,"status":"unknown","evidence":null,"note":"Not yet collected in this pilot"},{"key":"review_recency","label":"Recent reviews (last 12 months)","max":5,"points":0,"status":"unknown","evidence":null,"note":"Not yet collected in this pilot"}],"contact":[{"key":"contact_page","label":"Contact page or form","max":4,"points":0,"status":"no","evidence":"s1","note":""},{"key":"english","label":"English-language website","max":3,"points":3,"status":"yes","evidence":"s1","note":""},{"key":"chat","label":"Instant channel (WhatsApp / chat)","max":3,"points":0,"status":"no","evidence":"s1","note":""}],"visibility":[{"key":"schema","label":"Organization structured data on website","max":5,"points":5,"status":"yes","evidence":"s1","note":""},{"key":"ai_mentions","label":"Named by AI assistants for local queries","max":10,"points":0,"status":"unknown","evidence":null,"note":"Not yet measured in this pilot"}]},"sources":[{"id":"s1","url":"https://www.gobox.bg/","supports":"Homepage","accessed":"2026-10-14"}],"unverified":["Google rating (Bayesian-adjusted)","Google review volume","Recent reviews (last 12 months)","Named by AI assistants for local queries"],"url":"https://www.edvido.com/pr-agencies/sofia#gobox"},{"rank":4,"name":"Next Digital Creative","score":39,"website":"https://next-dc.com/","notRankedReason":null,"checked":"2026-10-14","categories":[{"key":"info","name":"Information transparency","max":20,"points":13},{"key":"pricing","name":"Price transparency","max":15,"points":0},{"key":"proof","name":"Portfolio & proof of work","max":20,"points":14},{"key":"reputation","name":"Public reputation","max":20,"points":0},{"key":"contact","name":"Communication & accessibility","max":10,"points":7},{"key":"visibility","name":"Digital & AI visibility","max":15,"points":5}],"criteria":{"info":[{"key":"https","label":"Secure website (HTTPS)","max":3,"points":3,"status":"yes","evidence":"s1","note":""},{"key":"about","label":"About page published","max":4,"points":0,"status":"no","evidence":"s1","note":""},{"key":"team","label":"Team or founders named","max":4,"points":4,"status":"yes","evidence":"s2","note":""},{"key":"services","label":"Service list published","max":3,"points":3,"status":"yes","evidence":"s5","note":""},{"key":"address","label":"Physical address published","max":3,"points":0,"status":"no","evidence":"s1","note":""},{"key":"phone","label":"Phone or email published","max":3,"points":3,"status":"yes","evidence":"s1","note":""}],"pricing":[{"key":"pricing_page","label":"Pricing or packages page","max":8,"points":0,"status":"no","evidence":"s1","note":""},{"key":"price_figure","label":"At least one price published","max":7,"points":0,"status":"no","evidence":"s1","note":""}],"proof":[{"key":"portfolio","label":"Portfolio or work page","max":8,"points":8,"status":"yes","evidence":"s3","note":""},{"key":"cases","label":"Case studies with results","max":6,"points":6,"status":"yes","evidence":"s4","note":""},{"key":"clients","label":"Named clients or testimonials","max":6,"points":0,"status":"no","evidence":"s1","note":""}],"reputation":[{"key":"google_rating","label":"Google rating (Bayesian-adjusted)","max":10,"points":0,"status":"unknown","evidence":null,"note":"Not yet collected in this pilot"},{"key":"google_volume","label":"Google review volume","max":5,"points":0,"status":"unknown","evidence":null,"note":"Not yet collected in this pilot"},{"key":"review_recency","label":"Recent reviews (last 12 months)","max":5,"points":0,"status":"unknown","evidence":null,"note":"Not yet collected in this pilot"}],"contact":[{"key":"contact_page","label":"Contact page or form","max":4,"points":4,"status":"yes","evidence":"s1","note":""},{"key":"english","label":"English-language website","max":3,"points":3,"status":"yes","evidence":"s1","note":""},{"key":"chat","label":"Instant channel (WhatsApp / chat)","max":3,"points":0,"status":"no","evidence":"s1","note":""}],"visibility":[{"key":"schema","label":"Organization structured data on website","max":5,"points":5,"status":"yes","evidence":"s1","note":""},{"key":"ai_mentions","label":"Named by AI assistants for local queries","max":10,"points":0,"status":"unknown","evidence":null,"note":"Not yet measured in this pilot"}]},"sources":[{"id":"s1","url":"https://next-dc.com/","supports":"Homepage","accessed":"2026-10-14"},{"id":"s2","url":"https://next-dc.com/team","supports":"Team page","accessed":"2026-10-14"},{"id":"s3","url":"https://next-dc.com/work","supports":"Portfolio page","accessed":"2026-10-14"},{"id":"s4","url":"https://next-dc.com/case-study/jack-daniel-s-the-metal-eye-test","supports":"Case studies","accessed":"2026-10-14"},{"id":"s5","url":"https://next-dc.com/services","supports":"Services page","accessed":"2026-10-14"}],"unverified":["Google rating (Bayesian-adjusted)","Google review volume","Recent reviews (last 12 months)","Named by AI assistants for local queries"],"url":"https://www.edvido.com/pr-agencies/sofia#next-digital-creative"},{"rank":5,"name":"Right Direction","score":35.5,"website":"http://right-direction.eu/","notRankedReason":null,"checked":"2026-10-14","categories":[{"key":"info","name":"Information transparency","max":20,"points":14.5},{"key":"pricing","name":"Price transparency","max":15,"points":0},{"key":"proof","name":"Portfolio & proof of work","max":20,"points":14},{"key":"reputation","name":"Public reputation","max":20,"points":0},{"key":"contact","name":"Communication & accessibility","max":10,"points":7},{"key":"visibility","name":"Digital & AI visibility","max":15,"points":0}],"criteria":{"info":[{"key":"https","label":"Secure website (HTTPS)","max":3,"points":3,"status":"yes","evidence":"s1","note":""},{"key":"about","label":"About page published","max":4,"points":4,"status":"yes","evidence":"s2","note":""},{"key":"team","label":"Team or founders named","max":4,"points":0,"status":"no","evidence":"s2","note":""},{"key":"services","label":"Service list published","max":3,"points":1.5,"status":"partial","evidence":"s1","note":""},{"key":"address","label":"Physical address published","max":3,"points":3,"status":"yes","evidence":"s4","note":""},{"key":"phone","label":"Phone or email published","max":3,"points":3,"status":"yes","evidence":"s4","note":""}],"pricing":[{"key":"pricing_page","label":"Pricing or packages page","max":8,"points":0,"status":"no","evidence":"s1","note":""},{"key":"price_figure","label":"At least one price published","max":7,"points":0,"status":"no","evidence":"s1","note":""}],"proof":[{"key":"portfolio","label":"Portfolio or work page","max":8,"points":8,"status":"yes","evidence":"s3","note":""},{"key":"cases","label":"Case studies with results","max":6,"points":0,"status":"no","evidence":"s3","note":""},{"key":"clients","label":"Named clients or testimonials","max":6,"points":6,"status":"yes","evidence":"s1","note":""}],"reputation":[{"key":"google_rating","label":"Google rating (Bayesian-adjusted)","max":10,"points":0,"status":"unknown","evidence":null,"note":"Not yet collected in this pilot"},{"key":"google_volume","label":"Google review volume","max":5,"points":0,"status":"unknown","evidence":null,"note":"Not yet collected in this pilot"},{"key":"review_recency","label":"Recent reviews (last 12 months)","max":5,"points":0,"status":"unknown","evidence":null,"note":"Not yet collected in this pilot"}],"contact":[{"key":"contact_page","label":"Contact page or form","max":4,"points":4,"status":"yes","evidence":"s4","note":""},{"key":"english","label":"English-language website","max":3,"points":3,"status":"yes","evidence":"s1","note":""},{"key":"chat","label":"Instant channel (WhatsApp / chat)","max":3,"points":0,"status":"no","evidence":"s1","note":""}],"visibility":[{"key":"schema","label":"Organization structured data on website","max":5,"points":0,"status":"no","evidence":"s1","note":""},{"key":"ai_mentions","label":"Named by AI assistants for local queries","max":10,"points":0,"status":"unknown","evidence":null,"note":"Not yet measured in this pilot"}]},"sources":[{"id":"s1","url":"https://right-direction.eu/","supports":"Homepage","accessed":"2026-10-14"},{"id":"s2","url":"https://right-direction.eu/about-us/","supports":"About page","accessed":"2026-10-14"},{"id":"s3","url":"https://right-direction.eu/bg/portfolio/","supports":"Portfolio page","accessed":"2026-10-14"},{"id":"s4","url":"https://right-direction.eu/contacts/","supports":"Contact page","accessed":"2026-10-14"}],"unverified":["Google rating (Bayesian-adjusted)","Google review volume","Recent reviews (last 12 months)","Named by AI assistants for local queries"],"url":"https://www.edvido.com/pr-agencies/sofia#right-direction"},{"rank":6,"name":"Purple PR","score":33,"website":"https://purplepr.bg/","notRankedReason":null,"checked":"2026-10-14","categories":[{"key":"info","name":"Information transparency","max":20,"points":16},{"key":"pricing","name":"Price transparency","max":15,"points":0},{"key":"proof","name":"Portfolio & proof of work","max":20,"points":8},{"key":"reputation","name":"Public reputation","max":20,"points":0},{"key":"contact","name":"Communication & accessibility","max":10,"points":4},{"key":"visibility","name":"Digital & AI visibility","max":15,"points":5}],"criteria":{"info":[{"key":"https","label":"Secure website (HTTPS)","max":3,"points":3,"status":"yes","evidence":"s1","note":""},{"key":"about","label":"About page published","max":4,"points":4,"status":"yes","evidence":"s2","note":""},{"key":"team","label":"Team or founders named","max":4,"points":0,"status":"no","evidence":"s2","note":""},{"key":"services","label":"Service list published","max":3,"points":3,"status":"yes","evidence":"s5","note":""},{"key":"address","label":"Physical address published","max":3,"points":3,"status":"yes","evidence":"s4","note":""},{"key":"phone","label":"Phone or email published","max":3,"points":3,"status":"yes","evidence":"s4","note":""}],"pricing":[{"key":"pricing_page","label":"Pricing or packages page","max":8,"points":0,"status":"no","evidence":"s1","note":""},{"key":"price_figure","label":"At least one price published","max":7,"points":0,"status":"no","evidence":"s1","note":""}],"proof":[{"key":"portfolio","label":"Portfolio or work page","max":8,"points":8,"status":"yes","evidence":"s3","note":""},{"key":"cases","label":"Case studies with results","max":6,"points":0,"status":"no","evidence":"s3","note":""},{"key":"clients","label":"Named clients or testimonials","max":6,"points":0,"status":"no","evidence":"s1","note":""}],"reputation":[{"key":"google_rating","label":"Google rating (Bayesian-adjusted)","max":10,"points":0,"status":"unknown","evidence":null,"note":"Not yet collected in this pilot"},{"key":"google_volume","label":"Google review volume","max":5,"points":0,"status":"unknown","evidence":null,"note":"Not yet collected in this pilot"},{"key":"review_recency","label":"Recent reviews (last 12 months)","max":5,"points":0,"status":"unknown","evidence":null,"note":"Not yet collected in this pilot"}],"contact":[{"key":"contact_page","label":"Contact page or form","max":4,"points":4,"status":"yes","evidence":"s4","note":""},{"key":"english","label":"English-language website","max":3,"points":0,"status":"no","evidence":"s1","note":""},{"key":"chat","label":"Instant channel (WhatsApp / chat)","max":3,"points":0,"status":"no","evidence":"s1","note":""}],"visibility":[{"key":"schema","label":"Organization structured data on website","max":5,"points":5,"status":"yes","evidence":"s1","note":""},{"key":"ai_mentions","label":"Named by AI assistants for local queries","max":10,"points":0,"status":"unknown","evidence":null,"note":"Not yet measured in this pilot"}]},"sources":[{"id":"s1","url":"https://purplepr.bg/","supports":"Homepage","accessed":"2026-10-14"},{"id":"s2","url":"https://purplepr.bg/about","supports":"About page","accessed":"2026-10-14"},{"id":"s3","url":"https://purplepr.bg/portfolio","supports":"Portfolio page","accessed":"2026-10-14"},{"id":"s4","url":"https://purplepr.bg/contact","supports":"Contact page","accessed":"2026-10-14"},{"id":"s5","url":"https://purplepr.bg/services","supports":"Services page","accessed":"2026-10-14"}],"unverified":["Google rating (Bayesian-adjusted)","Google review volume","Recent reviews (last 12 months)","Named by AI assistants for local queries"],"url":"https://www.edvido.com/pr-agencies/sofia#purple-pr"},{"rank":7,"name":"PRoPR Agency","score":29.5,"website":"http://pr-o-pr.com/en/","notRankedReason":null,"checked":"2026-10-14","categories":[{"key":"info","name":"Information transparency","max":20,"points":11.5},{"key":"pricing","name":"Price transparency","max":15,"points":0},{"key":"proof","name":"Portfolio & proof of work","max":20,"points":6},{"key":"reputation","name":"Public reputation","max":20,"points":0},{"key":"contact","name":"Communication & accessibility","max":10,"points":7},{"key":"visibility","name":"Digital & AI visibility","max":15,"points":5}],"criteria":{"info":[{"key":"https","label":"Secure website (HTTPS)","max":3,"points":3,"status":"yes","evidence":"s1","note":""},{"key":"about","label":"About page published","max":4,"points":0,"status":"no","evidence":"s1","note":""},{"key":"team","label":"Team or founders named","max":4,"points":4,"status":"yes","evidence":"s1","note":""},{"key":"services","label":"Service list published","max":3,"points":1.5,"status":"partial","evidence":"s1","note":""},{"key":"address","label":"Physical address published","max":3,"points":0,"status":"no","evidence":"s1","note":""},{"key":"phone","label":"Phone or email published","max":3,"points":3,"status":"yes","evidence":"s1","note":""}],"pricing":[{"key":"pricing_page","label":"Pricing or packages page","max":8,"points":0,"status":"no","evidence":"s1","note":""},{"key":"price_figure","label":"At least one price published","max":7,"points":0,"status":"no","evidence":"s1","note":""}],"proof":[{"key":"portfolio","label":"Portfolio or work page","max":8,"points":0,"status":"no","evidence":"s1","note":""},{"key":"cases","label":"Case studies with results","max":6,"points":0,"status":"no","evidence":"s1","note":""},{"key":"clients","label":"Named clients or testimonials","max":6,"points":6,"status":"yes","evidence":"s1","note":""}],"reputation":[{"key":"google_rating","label":"Google rating (Bayesian-adjusted)","max":10,"points":0,"status":"unknown","evidence":null,"note":"Not yet collected in this pilot"},{"key":"google_volume","label":"Google review volume","max":5,"points":0,"status":"unknown","evidence":null,"note":"Not yet collected in this pilot"},{"key":"review_recency","label":"Recent reviews (last 12 months)","max":5,"points":0,"status":"unknown","evidence":null,"note":"Not yet collected in this pilot"}],"contact":[{"key":"contact_page","label":"Contact page or form","max":4,"points":4,"status":"yes","evidence":"s1","note":""},{"key":"english","label":"English-language website","max":3,"points":3,"status":"yes","evidence":"s1","note":""},{"key":"chat","label":"Instant channel (WhatsApp / chat)","max":3,"points":0,"status":"no","evidence":"s1","note":""}],"visibility":[{"key":"schema","label":"Organization structured data on website","max":5,"points":5,"status":"yes","evidence":"s1","note":""},{"key":"ai_mentions","label":"Named by AI assistants for local queries","max":10,"points":0,"status":"unknown","evidence":null,"note":"Not yet measured in this pilot"}]},"sources":[{"id":"s1","url":"https://pr-o-pr.com/en/","supports":"Homepage","accessed":"2026-10-14"}],"unverified":["Google rating (Bayesian-adjusted)","Google review volume","Recent reviews (last 12 months)","Named by AI assistants for local queries"],"url":"https://www.edvido.com/pr-agencies/sofia#propr-agency"},{"rank":8,"name":"CROPS ltd.","score":29,"website":"http://cropsadvertising.com/","notRankedReason":null,"checked":"2026-10-14","categories":[{"key":"info","name":"Information transparency","max":20,"points":13},{"key":"pricing","name":"Price transparency","max":15,"points":0},{"key":"proof","name":"Portfolio & proof of work","max":20,"points":6},{"key":"reputation","name":"Public reputation","max":20,"points":0},{"key":"contact","name":"Communication & accessibility","max":10,"points":10},{"key":"visibility","name":"Digital & AI visibility","max":15,"points":0}],"criteria":{"info":[{"key":"https","label":"Secure website (HTTPS)","max":3,"points":3,"status":"yes","evidence":"s1","note":""},{"key":"about","label":"About page published","max":4,"points":4,"status":"yes","evidence":"s2","note":""},{"key":"team","label":"Team or founders named","max":4,"points":0,"status":"no","evidence":"s2","note":""},{"key":"services","label":"Service list published","max":3,"points":3,"status":"yes","evidence":"s3","note":""},{"key":"address","label":"Physical address published","max":3,"points":0,"status":"no","evidence":"s1","note":""},{"key":"phone","label":"Phone or email published","max":3,"points":3,"status":"yes","evidence":"s1","note":""}],"pricing":[{"key":"pricing_page","label":"Pricing or packages page","max":8,"points":0,"status":"no","evidence":"s1","note":""},{"key":"price_figure","label":"At least one price published","max":7,"points":0,"status":"no","evidence":"s1","note":""}],"proof":[{"key":"portfolio","label":"Portfolio or work page","max":8,"points":0,"status":"no","evidence":"s1","note":""},{"key":"cases","label":"Case studies with results","max":6,"points":0,"status":"no","evidence":"s1","note":""},{"key":"clients","label":"Named clients or testimonials","max":6,"points":6,"status":"yes","evidence":"s1","note":""}],"reputation":[{"key":"google_rating","label":"Google rating (Bayesian-adjusted)","max":10,"points":0,"status":"unknown","evidence":null,"note":"Not yet collected in this pilot"},{"key":"google_volume","label":"Google review volume","max":5,"points":0,"status":"unknown","evidence":null,"note":"Not yet collected in this pilot"},{"key":"review_recency","label":"Recent reviews (last 12 months)","max":5,"points":0,"status":"unknown","evidence":null,"note":"Not yet collected in this pilot"}],"contact":[{"key":"contact_page","label":"Contact page or form","max":4,"points":4,"status":"yes","evidence":"s1","note":""},{"key":"english","label":"English-language website","max":3,"points":3,"status":"yes","evidence":"s1","note":""},{"key":"chat","label":"Instant channel (WhatsApp / chat)","max":3,"points":3,"status":"yes","evidence":"s1","note":""}],"visibility":[{"key":"schema","label":"Organization structured data on website","max":5,"points":0,"status":"no","evidence":"s1","note":""},{"key":"ai_mentions","label":"Named by AI assistants for local queries","max":10,"points":0,"status":"unknown","evidence":null,"note":"Not yet measured in this pilot"}]},"sources":[{"id":"s1","url":"https://cropsadvertising.com/","supports":"Homepage","accessed":"2026-10-14"},{"id":"s2","url":"https://cropsadvertising.com/about-us/","supports":"About page","accessed":"2026-10-14"},{"id":"s3","url":"https://cropsadvertising.com/services/","supports":"Services page","accessed":"2026-10-14"}],"unverified":["Google rating (Bayesian-adjusted)","Google review volume","Recent reviews (last 12 months)","Named by AI assistants for local queries"],"url":"https://www.edvido.com/pr-agencies/sofia#crops-ltd"},{"rank":8,"name":"Ricoto","score":29,"website":"http://ricoto.com","notRankedReason":null,"checked":"2026-10-14","categories":[{"key":"info","name":"Information transparency","max":20,"points":17},{"key":"pricing","name":"Price transparency","max":15,"points":0},{"key":"proof","name":"Portfolio & proof of work","max":20,"points":0},{"key":"reputation","name":"Public reputation","max":20,"points":0},{"key":"contact","name":"Communication & accessibility","max":10,"points":7},{"key":"visibility","name":"Digital & AI visibility","max":15,"points":5}],"criteria":{"info":[{"key":"https","label":"Secure website (HTTPS)","max":3,"points":3,"status":"yes","evidence":"s1","note":""},{"key":"about","label":"About page published","max":4,"points":4,"status":"yes","evidence":"s2","note":""},{"key":"team","label":"Team or founders named","max":4,"points":4,"status":"yes","evidence":"s2","note":""},{"key":"services","label":"Service list published","max":3,"points":3,"status":"yes","evidence":"s3","note":""},{"key":"address","label":"Physical address published","max":3,"points":0,"status":"no","evidence":"s1","note":""},{"key":"phone","label":"Phone or email published","max":3,"points":3,"status":"yes","evidence":"s1","note":""}],"pricing":[{"key":"pricing_page","label":"Pricing or packages page","max":8,"points":0,"status":"no","evidence":"s1","note":""},{"key":"price_figure","label":"At least one price published","max":7,"points":0,"status":"no","evidence":"s1","note":""}],"proof":[{"key":"portfolio","label":"Portfolio or work page","max":8,"points":0,"status":"no","evidence":"s1","note":""},{"key":"cases","label":"Case studies with results","max":6,"points":0,"status":"no","evidence":"s1","note":""},{"key":"clients","label":"Named clients or testimonials","max":6,"points":0,"status":"no","evidence":"s1","note":""}],"reputation":[{"key":"google_rating","label":"Google rating (Bayesian-adjusted)","max":10,"points":0,"status":"unknown","evidence":null,"note":"Not yet collected in this pilot"},{"key":"google_volume","label":"Google review volume","max":5,"points":0,"status":"unknown","evidence":null,"note":"Not yet collected in this pilot"},{"key":"review_recency","label":"Recent reviews (last 12 months)","max":5,"points":0,"status":"unknown","evidence":null,"note":"Not yet collected in this pilot"}],"contact":[{"key":"contact_page","label":"Contact page or form","max":4,"points":4,"status":"yes","evidence":"s1","note":""},{"key":"english","label":"English-language website","max":3,"points":3,"status":"yes","evidence":"s1","note":""},{"key":"chat","label":"Instant channel (WhatsApp / chat)","max":3,"points":0,"status":"no","evidence":"s1","note":""}],"visibility":[{"key":"schema","label":"Organization structured data on website","max":5,"points":5,"status":"yes","evidence":"s1","note":""},{"key":"ai_mentions","label":"Named by AI assistants for local queries","max":10,"points":0,"status":"unknown","evidence":null,"note":"Not yet measured in this pilot"}]},"sources":[{"id":"s1","url":"https://ricoto.com/","supports":"Homepage","accessed":"2026-10-14"},{"id":"s2","url":"https://ricoto.com/about/","supports":"About page","accessed":"2026-10-14"},{"id":"s3","url":"https://ricoto.com/services/","supports":"Services page","accessed":"2026-10-14"}],"unverified":["Google rating (Bayesian-adjusted)","Google review volume","Recent reviews (last 12 months)","Named by AI assistants for local queries"],"url":"https://www.edvido.com/pr-agencies/sofia#ricoto"},{"rank":10,"name":"Acta Verba","score":28.5,"website":"https://www.acta-verba.com/","notRankedReason":null,"checked":"2026-10-14","categories":[{"key":"info","name":"Information transparency","max":20,"points":14.5},{"key":"pricing","name":"Price transparency","max":15,"points":0},{"key":"proof","name":"Portfolio & proof of work","max":20,"points":6},{"key":"reputation","name":"Public reputation","max":20,"points":0},{"key":"contact","name":"Communication & accessibility","max":10,"points":3},{"key":"visibility","name":"Digital & AI visibility","max":15,"points":5}],"criteria":{"info":[{"key":"https","label":"Secure website (HTTPS)","max":3,"points":3,"status":"yes","evidence":"s1","note":""},{"key":"about","label":"About page published","max":4,"points":0,"status":"no","evidence":"s1","note":""},{"key":"team","label":"Team or founders named","max":4,"points":4,"status":"yes","evidence":"s1","note":""},{"key":"services","label":"Service list published","max":3,"points":1.5,"status":"partial","evidence":"s1","note":""},{"key":"address","label":"Physical address published","max":3,"points":3,"status":"yes","evidence":"s1","note":""},{"key":"phone","label":"Phone or email published","max":3,"points":3,"status":"yes","evidence":"s1","note":""}],"pricing":[{"key":"pricing_page","label":"Pricing or packages page","max":8,"points":0,"status":"no","evidence":"s1","note":""},{"key":"price_figure","label":"At least one price published","max":7,"points":0,"status":"no","evidence":"s1","note":""}],"proof":[{"key":"portfolio","label":"Portfolio or work page","max":8,"points":0,"status":"no","evidence":"s1","note":""},{"key":"cases","label":"Case studies with results","max":6,"points":0,"status":"no","evidence":"s1","note":""},{"key":"clients","label":"Named clients or testimonials","max":6,"points":6,"status":"yes","evidence":"s1","note":""}],"reputation":[{"key":"google_rating","label":"Google rating (Bayesian-adjusted)","max":10,"points":0,"status":"unknown","evidence":null,"note":"Not yet collected in this pilot"},{"key":"google_volume","label":"Google review volume","max":5,"points":0,"status":"unknown","evidence":null,"note":"Not yet collected in this pilot"},{"key":"review_recency","label":"Recent reviews (last 12 months)","max":5,"points":0,"status":"unknown","evidence":null,"note":"Not yet collected in this pilot"}],"contact":[{"key":"contact_page","label":"Contact page or form","max":4,"points":0,"status":"no","evidence":"s1","note":""},{"key":"english","label":"English-language website","max":3,"points":3,"status":"yes","evidence":"s1","note":""},{"key":"chat","label":"Instant channel (WhatsApp / chat)","max":3,"points":0,"status":"no","evidence":"s1","note":""}],"visibility":[{"key":"schema","label":"Organization structured data on website","max":5,"points":5,"status":"yes","evidence":"s1","note":""},{"key":"ai_mentions","label":"Named by AI assistants for local queries","max":10,"points":0,"status":"unknown","evidence":null,"note":"Not yet measured in this pilot"}]},"sources":[{"id":"s1","url":"https://www.acta-verba.com/","supports":"Homepage","accessed":"2026-10-14"}],"unverified":["Google rating (Bayesian-adjusted)","Google review volume","Recent reviews (last 12 months)","Named by AI assistants for local queries"],"url":"https://www.edvido.com/pr-agencies/sofia#acta-verba"},{"rank":11,"name":"Broks Vision","score":27,"website":"http://broksvision.com/","notRankedReason":null,"checked":"2026-10-14","categories":[{"key":"info","name":"Information transparency","max":20,"points":13},{"key":"pricing","name":"Price transparency","max":15,"points":0},{"key":"proof","name":"Portfolio & proof of work","max":20,"points":6},{"key":"reputation","name":"Public reputation","max":20,"points":0},{"key":"contact","name":"Communication & accessibility","max":10,"points":3},{"key":"visibility","name":"Digital & AI visibility","max":15,"points":5}],"criteria":{"info":[{"key":"https","label":"Secure website (HTTPS)","max":3,"points":3,"status":"yes","evidence":"s1","note":""},{"key":"about","label":"About page published","max":4,"points":0,"status":"no","evidence":"s1","note":""},{"key":"team","label":"Team or founders named","max":4,"points":4,"status":"yes","evidence":"s2","note":""},{"key":"services","label":"Service list published","max":3,"points":3,"status":"yes","evidence":"s3","note":""},{"key":"address","label":"Physical address published","max":3,"points":0,"status":"no","evidence":"s1","note":""},{"key":"phone","label":"Phone or email published","max":3,"points":3,"status":"yes","evidence":"s1","note":""}],"pricing":[{"key":"pricing_page","label":"Pricing or packages page","max":8,"points":0,"status":"no","evidence":"s1","note":""},{"key":"price_figure","label":"At least one price published","max":7,"points":0,"status":"no","evidence":"s1","note":""}],"proof":[{"key":"portfolio","label":"Portfolio or work page","max":8,"points":0,"status":"no","evidence":"s1","note":""},{"key":"cases","label":"Case studies with results","max":6,"points":6,"status":"yes","evidence":"s1","note":""},{"key":"clients","label":"Named clients or testimonials","max":6,"points":0,"status":"no","evidence":"s1","note":""}],"reputation":[{"key":"google_rating","label":"Google rating (Bayesian-adjusted)","max":10,"points":0,"status":"unknown","evidence":null,"note":"Not yet collected in this pilot"},{"key":"google_volume","label":"Google review volume","max":5,"points":0,"status":"unknown","evidence":null,"note":"Not yet collected in this pilot"},{"key":"review_recency","label":"Recent reviews (last 12 months)","max":5,"points":0,"status":"unknown","evidence":null,"note":"Not yet collected in this pilot"}],"contact":[{"key":"contact_page","label":"Contact page or form","max":4,"points":0,"status":"no","evidence":"s1","note":""},{"key":"english","label":"English-language website","max":3,"points":3,"status":"yes","evidence":"s1","note":""},{"key":"chat","label":"Instant channel (WhatsApp / chat)","max":3,"points":0,"status":"no","evidence":"s1","note":""}],"visibility":[{"key":"schema","label":"Organization structured data on website","max":5,"points":5,"status":"yes","evidence":"s1","note":""},{"key":"ai_mentions","label":"Named by AI assistants for local queries","max":10,"points":0,"status":"unknown","evidence":null,"note":"Not yet measured in this pilot"}]},"sources":[{"id":"s1","url":"https://broksvision.com/","supports":"Homepage","accessed":"2026-10-14"},{"id":"s2","url":"https://broksvision.com/our-team/","supports":"Team page","accessed":"2026-10-14"},{"id":"s3","url":"https://broksvision.com/services/","supports":"Services page","accessed":"2026-10-14"}],"unverified":["Google rating (Bayesian-adjusted)","Google review volume","Recent reviews (last 12 months)","Named by AI assistants for local queries"],"url":"https://www.edvido.com/pr-agencies/sofia#broks-vision"},{"rank":null,"name":"Intelday Solutions","score":null,"website":"https://intelday.com/","notRankedReason":"Website content could not be read automatically on 2026-10-14","checked":"2026-10-14","categories":[{"key":"info","name":"Information transparency","max":20,"points":0},{"key":"pricing","name":"Price transparency","max":15,"points":0},{"key":"proof","name":"Portfolio & proof of work","max":20,"points":0},{"key":"reputation","name":"Public reputation","max":20,"points":0},{"key":"contact","name":"Communication & accessibility","max":10,"points":0},{"key":"visibility","name":"Digital & AI visibility","max":15,"points":0}],"criteria":{"info":[],"pricing":[],"proof":[],"reputation":[],"contact":[],"visibility":[]},"sources":[],"unverified":[],"url":"https://www.edvido.com/pr-agencies/sofia#intelday-solutions"},{"rank":null,"name":"PR Penchev","score":null,"website":"https://en.prpenchev.com","notRankedReason":"Website did not respond on 2026-10-14","checked":"2026-10-14","categories":[{"key":"info","name":"Information transparency","max":20,"points":0},{"key":"pricing","name":"Price transparency","max":15,"points":0},{"key":"proof","name":"Portfolio & proof of work","max":20,"points":0},{"key":"reputation","name":"Public reputation","max":20,"points":0},{"key":"contact","name":"Communication & accessibility","max":10,"points":0},{"key":"visibility","name":"Digital & AI visibility","max":15,"points":0}],"criteria":{"info":[],"pricing":[],"proof":[],"reputation":[],"contact":[],"visibility":[]},"sources":[],"unverified":[],"url":"https://www.edvido.com/pr-agencies/sofia#pr-penchev"}]}